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Overland Expo Partners with Toyota for Vehicle Build

Press Release   |   Posted: 03/31/2021
Posted by: THE SHOP

Overland Expo is building its first-ever ‘Ultimate Overland Vehicle Build’ based on the 2021 Toyota 4Runner TRD Off-Road, the event series announced. Partnering with Toyota Motor North America, Overland Expo and its staff of overlanders will outfit the 4Runner and transform the 4×4 SUV into an overland vehicle.

The 4Runner is one of the most iconic overlanding vehicle platforms, the group said, and the 4×4 TRD Off-Road model is ideal for adventures thanks to its powerful 4.0-liter V6 engine, 9.6 inches of ground clearance, standard factory-installed locking rear differential and CRAWL Control — among other features.

“There’s no doubt an overlander could drive a Toyota 4Runner TRD Off-Road off the showroom floor and confidently complete a backcountry journey. However, modifications — like those we have planned — both personalize as well as enhance the vehicle, enabling overlanders to travel further, longer and more comfortably,” said Lodestone Events Marketing and Communications VP Jessica Kirchner. “That’s why we are so excited to partner with Toyota and use the 4Runner to inspire overlanders to build their own Ultimate Overland Vehicle.”

Over the coming months, in collaboration with MULE Expedition Outfitters and several aftermarket parts suppliers, including ARB 4×4 Accessories, CBI Offroad, Alu-Cab, Prinsu Design, Firestone Tires, Mayhem Wheels, 7P Overland, ALP Generators, REDARC, KC Adventure Further, OK4WD, MagnaFlow, Garmin, Westin, Superwinch, Wagan Tech, TOTAL CHAOS Fabrication, XPLOR, Radflo, Atlantic British/Clearview USA, Dometic, QuietKat and Midland Radio, Overland Expo will transform the 4Runner TRD Off-Road into its vision of the “Ultimate Overland Vehicle,” the organization said. Additional parts and partners will be added to the build in the coming weeks.

The finished Ultimate Overland Vehicle Build will be revealed on Aug. 27 at Overland Expo Mountain West in Loveland, Colorado. Following the debut, Overland Expo staff will complete their own overland journeys with the vehicle to demonstrate its prowess in practice with the aim of inspiring others to get outfitted and going on their own adventures, the group said. The build will also travel to be displayed at all Overland Expo events in 2021.

Click here for more information, including a detailed breakdown of the vehicle’s accessories.

By: THE SHOP Staff

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